What is your vision?

It goes without saying that -A business person must have a vision in order to have direction. However, having vision and direction without passion is a dead end.

I've seen far too many entrepreneurs and sales personnel climb on board a business train from the simple and immediate feeling of excitement( created by a great speaker/ sales person). Then, run out of steam before the train left the station. Why?

Let me share a short and powerful story about vision that caught my eye in a magazine that I was reading at a doctors office sometime back in the early 1980's.
I can't remember the name or person who wrote the article but it was certainly life changing for me. The story went something like this:

A man was selling pots and pans from door to door for years. However, he could never go above just breaking even on his sales commission for each month. After three years of selling these same pots and pans- he felt it was time to throw in the towel and move on. Feeling sad and depressed - he decided to stop at one more house before traveling all the way back to his home territory and call the boss about his decision to quit.

He rang the doorbell and entered the house to start his well rehearsed presentation on - why she should buy these beautiful new pots and pans. As he struggled weakly through his presentation he drop one of his pans next to the home owners stack of dirty bang up ones sitting under the kitchen basin. As he knelt down to pick up his pan...he suddenly look at the difference at the pots and pans he was selling to the old ones laying beneath the basin. Suddenly, a renewed spark of energy hit him as he rose to his feet. He started speaking to the home owner with such enthusiasm(one he had never known before this day) about his product and how it would help her in the kitchen. Needles to say, that day he sold the very best set of pot and pans from his companies product line and went on to be the top seller in the company for the next six years straight.

That day I had learned that your personal feelings about the product you sell are directly and deeply related to how well you present them to a potential buyer. Likewise, this same principle holds true to my company, employees and each days business. It holds true to most of life and family.

Find that same love and enthusiasm for what you do, sell, have, desire and hope for in your life every single day. This will drive your passion and energy. In return, your employees, clients, partners, friends, and family will feed off this energy. Define your world by your excitement for life and the things in it!

Tell me. What excites you about your business, your product and the direction your moving in? Share the excitement with others and make your enthusiasm contagious.
I'd love to hear what works for you.

Peace to all
Deli